Growth Marketing Resources
INBND Growth Marketing resources are aimed at anyone with an interest in growing revenue through a better growth marketing focus, lead generation strategies, sales and marketing alignment, and marketing process optimisation. Topics cover growth marketing, content marketing, inbound marketing, webinar marketing, lead generation, sales, and many other topics to help your organisation grow. Happy reading!
Whitepapers:
CMO Guide To Revenue Growth
This guide provides answers to questions such as:
- What is the new growth mandate?
- Which skills does the modern CMO need to acquire?
- How do the CMO’s strategy and focus need to change?
- How can the CMO drive growth?
Take up your CMO Growth Mandate today and stay ahead of the rest.
Who Is Responsible For Marketing-Driven Revenue?
In this whitepaper you will learn about:
- Why traditional marketing fails to deliver
- Whether Marketing, Sales or the C-level is ultimately responsible for marketing-driven revenue growth
- Where you should position Growth Marketing in your organisation
Blog Posts:
Check List: Lead Generation & Funnel Building For Q4/Q1
No doubt your Q4 is going to be busy, who’s isn’t? But is it going to make or break your year’s lead generation and funnel building efforts? You can busy yourself (and your company’s sales [...]
9 Things Sales Can Learn From Marketing
Marketers and Sales people are like siblings that have opposite outlooks in life. In essence they have the same DNA, but were raised with different influences in their lives. In my early career I started [...]
9 Things Marketing Can Learn From Sales
Never has it been more important – and possible – for Marketing and Sales teams to be more aligned. Doing so will have a direct impact on a company’s bottom line. Neither function can exist [...]