Webinar Progamme Design

INBND uses its in-depth expertise in designing and implementing comprehensive webinar programmes to give its customers a competitive edge. Webinars contribute significantly to lead generation and content marketing strategies, as one of the most effective forms of content available to marketers today.

Webinar Moderator Services

Looking for a professional webinar moderator who adds value to your webinar and manages to engage subject matter experts and audiences alike? Contact INBND today to find out more how our webinar moderator services can ignite growth for your webinar programme.

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Lead generation

/Lead generation

CMOs’ Opportunity To Become Revenue Growth Drivers

By | June 8th, 2017|Categories: CMO, Growth, Guide, Lead generation, Marketing, Metrics, Revenue, Sales|

For decades, Chief Marketing Officers (CMOs) have been guardians of the brand. Often, especially in B2B, CMOs have also been the public face of the company at events and in the press. Increasingly, this role is changing and an opportunity has arisen for CMOs to become the primary drivers of revenue growth. This opportunity is driven [...]

Pre-register: CMO Guide To Revenue Growth

By | May 15th, 2017|Categories: CMO, Growth, Lead generation, Marketing, Revenue, Sales|

Increasingly, Chief Marketing Officers (CMOs) have the ambition and mandate to become key drivers of revenue growth within their organisation. However, the gap between ambition and reality is still too big for comfort for many organisations. INBND is due to publish its CMO Guide To Revenue Growth, which answers questions such as: What is the CMO’s [...]

CMO interview with Pat Geary (BluePrism)

By | February 20th, 2017|Categories: CMO, Growth, Interviews, Lead generation, Leadership, Marketing|

The CMO Council and Deloitte found that the role and mandate of CMOs globally are changing towards a more revenue-oriented approach. However, the reality in 2017 is that often this is not reflected in practice. Read this interview with Pat Geary, CMO of Robotic Process Automation Software vendor BluePrism, about his view of what the [...]

CMO Interview With Steve Tongish (RealVNC)

By | February 16th, 2017|Categories: CMO, Growth, Interviews, Lead generation, Leadership, Marketing, Revenue|

The CMO Council and Deloitte found that the role and mandate of CMOs globally are changing towards a more revenue-oriented approach. However, the reality in 2017 is that often this is not reflected in practice. Read this interview with Steve Tongish, CMO of RealVNC, about his view of what the revenue focus should be for [...]

Urgh… 2017 Predictions! Really?

By | November 15th, 2016|Categories: Lead generation, Marketing, Predictions|

It’s nearly that time of year again. Predictions time! Yay. Urgh. Every January (the really keen ones do it December when every man and his dog is trying their hardest to balance Christmas parties with closing out a successful year and meeting their targets), you are spoiled for choice of which predictions whitepaper, webinar, blog post [...]

Replacing “Generation LeadGen” With “Generation Growth”

By | September 28th, 2016|Categories: Growth, Lead generation, Marketing|

Forget about Millenials, Generation Y, or even Generation X. There is a whole generation of B2B marketers out there that have had "Lead Generation" drummed into them for the last ten years. "Generation LeadGen". And quite rightly so. Lead generation, driven by content and inbound marketing, is the key objective for any B2B marketing team. It [...]

Check List: Lead Generation & Funnel Building For Q4/Q1

By | August 30th, 2016|Categories: Lead generation, Marketing, Sales|Tags: , , , , , |

No doubt your Q4 is going to be busy, who’s isn’t? But is it going to make or break your year’s lead generation and funnel building efforts? You can busy yourself (and your company’s sales teams) with the right – or the wrong – type of work. Here’s a lead generation checklist with 5 key points [...]