Webinar Progamme Design

INBND uses its in-depth expertise in designing and implementing comprehensive webinar programmes to give its customers a competitive edge. Webinars contribute significantly to lead generation and content marketing strategies, as one of the most effective forms of content available to marketers today.

Webinar Moderator Services

Looking for a professional webinar moderator who adds value to your webinar and manages to engage subject matter experts and audiences alike? Contact INBND today to find out more how our webinar moderator services can ignite growth for your webinar programme.

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Leadership

/Leadership

10 Insights From 9 CxOs

By | May 30th, 2017|Categories: CMO, Entrepreneurship, Inspiration, Leadership|

Over a period of six months, INBND's Managing Director Lev Cribb interviewed 9 CEOs, Founders, and CMOs. These CxOs have started companies, created winning marketing strategies, and led companies to impressive growth. Combined, and individually, these leaders hold tremendous experience, insight and knowledge that anyone can learn from. In this post Cribb shares his hightlights [...]

CMO Interview with Caroline Taylor (IBM)

By | May 2nd, 2017|Categories: CMO, Growth, Inspiration, Interviews, Leadership, Marketing, Metrics, Revenue|

The CMO Council and Deloitte found that the role and mandate of CMOs globally are changing towards a more revenue-oriented approach. However, the reality in 2017 is that often this is not reflected in practice. Read this interview with Caroline Taylor, CMO Global Markets at IBM, about her view of what the revenue focus should [...]

CMO interview with Pat Geary (BluePrism)

By | February 20th, 2017|Categories: CMO, Growth, Interviews, Lead generation, Leadership, Marketing|

The CMO Council and Deloitte found that the role and mandate of CMOs globally are changing towards a more revenue-oriented approach. However, the reality in 2017 is that often this is not reflected in practice. Read this interview with Pat Geary, CMO of Robotic Process Automation Software vendor BluePrism, about his view of what the [...]

CMO Interview With Steve Tongish (RealVNC)

By | February 16th, 2017|Categories: CMO, Growth, Interviews, Lead generation, Leadership, Marketing, Revenue|

The CMO Council and Deloitte found that the role and mandate of CMOs globally are changing towards a more revenue-oriented approach. However, the reality in 2017 is that often this is not reflected in practice. Read this interview with Steve Tongish, CMO of RealVNC, about his view of what the revenue focus should be for [...]

Company Founder Interview With Martyn Hodgson (Swirral)

By | January 5th, 2017|Categories: Entrepreneurship, Inspiration, Interviews, Leadership, Marketing|Tags: , , , , , |

Company Founder Interview With Martyn Hodgson: I met Martyn, Founder and CEO of Accounting and Business Solutions company Swirral, on Linkedin, when he approached me as part of his proactive outreach strategy on Linkedin. His approach was so different that he's one of only a handful of Linkedin contacts whom I have accepted without previously [...]

Company Founder Interview – Stephen Tucker (Bunting)

By | December 2nd, 2016|Categories: Inspiration, Interviews, Leadership, Marketing|

Company Founder Interview – Stephen Tucker: I first met Stephen, the Founder and CEO of website personalisation software Bunting, a while ago after an event in Manchester. I recently caught up with Stephen to ask him a couple of questions about his inspiration to start his own company. Quite unexpectedly, his answers were amongst the [...]

Who is responsible for marketing-driven revenue?

By | October 13th, 2016|Categories: Growth, Leadership, Marketing, Sales|Tags: , , , , |

It’s a simple question. So what is the answer? It’s “marketing-driven”, so surely it’s the marketing department’s responsibility… But we're talking about "revenue growth responsibility", so where does sales come into the equation? And what about the C-level, where does the buck actually stop when it comes to being accountable for enablement, growth and increasing turnover? [...]

TED Talk Of The Month – September 2016

By | August 30th, 2016|Categories: Leadership, Video|Tags: , , |

It's been around for a while. but still one of the best: How Great Leaders Inspire Action (Start With Why) by Simon Sinek - Watch the video now.